What Magora actually does as a UK IT company

We are a full-cycle product development house, not a staffing agency or a reseller. A single senior team — Product Owner, designers, full-stack engineers, QA and DevOps — owns your project from the first whiteboard to production rollout and post-launch maintenance.

Within that, our four core practices are:

  • Bespoke software development — internal tools, B2B portals, custom CRMs, regulated industry platforms, and high-load systems engineered for scale.
  • Mobile app development — native iOS (Swift), native Android (Kotlin) and cross-platform (React Native, Flutter). Our apps have shipped to over 50 million users.
  • AI and ML development — LLM-powered applications, RAG pipelines, AI agents, fine-tuned open-source models, and integrations with OpenAI, Anthropic and Google Gemini APIs. GDPR and EU AI Act compliant.
  • Web application development — full-stack engineering across PHP (Laravel, Symfony, Yii), Node.js, Python, and modern JS frameworks (React, Vue.js, Angular).

Every engagement starts with a Discovery sprint so that scope, architecture, cost and timeline are agreed before any code is written. We also offer a free working prototype plus a written analysis from a senior Product Owner ahead of any paid engagement — no commitment, no charge.

Where we sit among British IT companies

The UK has hundreds of IT companies, but they fall broadly into three camps: large outsourcing groups (multi-thousand headcount, programme delivery), digital agencies (marketing-led web work, smaller engineering depth), and product-engineering houses. Magora sits in the third camp — a UK-based product partner that owns delivery end-to-end with a senior, in-house team.

A few signals that matter when comparing British IT companies:

  • Domicile and accountability. Magora is a registered UK company headquartered at The Tea Building, 56 Shoreditch High Street, London E1 6JJ. Contracts, IP transfer, NDAs and dispute resolution all sit under English law. We also operate a US presence at 17001 Collins Ave, Sunny Isles Beach, FL 33160.
  • In-house engineering. Every Magora engagement is delivered by employees, not subcontracted offshore. You meet the people who will build the product.
  • Discovery-led. No project starts without a costed Discovery — typically two weeks, output is a roadmap, architecture, prototype and budget you can take to your board.
  • Senior-heavy team. Our average engineer has 7+ years of production experience. We do not put graduates on client-facing work.
  • Compliance baked in. GDPR by default. EU AI Act readiness review for AI projects. ISO-style documentation and audit logging available on request.

Sectors we have shipped in

Magora has delivered software into most regulated and high-load sectors in the UK and beyond. A non-exhaustive list:

Past clients include AstraZeneca, Grant Thornton, Toyota, Unilever and Cisco. See our case studies for detail on what we built and the outcomes that followed.

The Magora technology stack

We are deliberate about stack choices — what we recommend to a client depends on what they will need to maintain in three years' time, not on what we used last year. Our active stack covers:

  • Mobile native: Swift (iOS), Kotlin (Android), Jetpack Compose, SwiftUI
  • Mobile cross-platform: React Native, Flutter
  • Backend: Node.js (Express, NestJS), Python (FastAPI, Django), PHP (Laravel, Symfony, Yii), Java (Spring)
  • Frontend: React, Vue.js, Angular, Next.js
  • Data: PostgreSQL, MySQL, MongoDB, Redis, Elasticsearch
  • AI/ML: OpenAI, Anthropic, Google Gemini APIs; open-source Llama, Mistral, Qwen; LangChain; LlamaIndex; Pinecone, Weaviate
  • Cloud and DevOps: AWS, Google Cloud, Azure; Kubernetes; GitHub Actions; Terraform
  • Compliance: GDPR data-residency tooling, EU AI Act readiness checks, ISO-aligned logging

If you are hiring for a specific framework rather than a product, we also operate dedicated practices for React Native developers, Flutter developers, Swift / iOS developers, Kotlin / Android developers, Python developers, Node.js developers, Laravel developers, React.js developers and Low Code / No Code developers.

How a Magora engagement works

  1. Free working prototype + Senior PO analysis. We will scope the core flow with you and ship a coded prototype — yours to keep, whether you hire us or not.
  2. Discovery sprint — from £3,000. Two weeks of senior Product Owner and Solution Architect time. Output: validated problem statement, roadmap, costed architecture, and a working prototype.
  3. MVP build — from £10,000. Production-grade product in users' hands inside a calendar quarter. Six-to-eight-week sprints.
  4. Full production project — from £30,000. End-to-end mobile or web build. Custom CRM, AI development, enterprise platforms and bespoke software are scoped individually after Discovery.
  5. Maintenance and growth. Post-launch we form a Product Backlog from user feedback, low-medium defects and new opportunities. We update libraries, monitor security and ship new features on a steady cadence.

Magora transfers full ownership of source code, designs and intellectual property to the client on payment.

Why companies choose Magora over offshore IT companies

The cheapest IT companies on the market sit in India, Eastern Europe and the Philippines, often quoting £15-25 per hour. They can be a good fit for narrow, well-specified tasks. They struggle when the brief is exploratory, the business domain is regulated, or the product has to integrate with UK-specific systems (HMRC, NHS, Companies House, Open Banking).

Magora's typical day rates in London run £30-90 per hour. The premium pays for: a senior team that does not need handholding, a Product Owner who pushes back on bad scope decisions before they cost you, GDPR and EU AI Act compliance by default, a single legal entity under UK law if anything goes wrong, and a 15-year track record that gives your stakeholders confidence in the choice.

We also publish our pricing openly so you can sanity-check Magora against any other UK IT company you are evaluating.

How to start

The fastest way to evaluate Magora as your UK IT partner is the free working prototype. Brief us in a 30-minute call, and within two weeks you will have a coded prototype of your core flow in your hands — independent of any commitment.

FAQ — choosing a UK IT company

Are Magora a registered UK IT company?

Yes. Magora Systems trades as Thinking Fish Ltd, registered with UK Companies House under № 03637036. Headquartered at The Tea Building, 56 Shoreditch High Street, London E1 6JJ. Founded 2010.

What size is Magora compared to larger UK IT companies?

We are a 50-249 person company — large enough to ship enterprise-scale work, small enough that the senior team you meet at sales is the team that delivers your project. We do not subcontract offshore.

Which industries has Magora worked in?

FinTech, healthcare and pharma, hospitality, real estate, transport and logistics, e-commerce, education, automotive, construction and IT/telecom. Past clients include AstraZeneca, Grant Thornton, Toyota, Unilever and Cisco.

Does Magora handle GDPR and EU AI Act compliance?

Yes — by default. Every engagement includes a data-minimisation review during Discovery, consent flows, data-subject-access tooling, encrypted-at-rest storage, audit logging, and EU/UK data-residency options on AWS and GCP. For AI projects we also run an EU AI Act readiness review before deployment.

How much does a UK IT company like Magora charge?

We publish full pricing on the UK software development pricing page. Headline: free prototype, Discovery from £3,000, MVP from £10,000, full production from £30,000.

Who owns the intellectual property at the end of a Magora project?

You do. IPR in bespoke software is transferred to the client on payment of the requested amount, without prejudice to Magora's rights in pre-existing IPR. Full source code, designs and assets are delivered.

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