Outcomes,
not output.
Temporary car insurance in 90 seconds — paperwork gone, cover instant.
A UK-first short-term motor insurance app: quote, buy and cover for periods from one hour to a month — motorhomes, learner drivers, borrowed cars. Documents stay in the app, one-tap cancellation issues a pro-rata refund.
"Magora turned an hour of paperwork into a 90-second flow. Policies you can buy from the kerbside — and cancel just as fast."
— Product team, DayinsureGrant Thornton
Self-service platform that automates EMI scheme documentation, from case creation to closeout.
Read the case → Education · AIUniversity of Essex
AI Orchestrator module using open-source models to process secure data.
Read the case → AI · SaaSEmpath AI
Vocal biomarker SaaS for call centres that detects caller vulnerability in real time.
Read the case → MediaCasual Films
Video project management with expense tracking, revenue oversight and freelancer collaboration.
Read the case →Get a coded prototype of your idea, before you sign anything.
A senior product owner will scope the core flow with you and we will ship a coded prototype — yours to keep, whether you hire us or not.
Request a coded prototypeOur expertise,
your success.
From a software development company in London trusted by 500+ businesses. One senior team, from first whiteboard to production rollout. Each service has its own page with scope, timelines and starting prices.
Build products
01 · 6 servicesAI
02 · 3 servicesLLM apps, agents and document search, with UK / EU hosting options.
AI & ML development AI agent development RAG developmentNot sure which one fits? Tell us the problem and we will point you to the right team.
Book a 30-minute call →What clients
say.
Verified reviews from our Clutch profile — 75+ verified client reviews.
“We were very happy with the overall experience.”
“They're accessible, and it doesn't feel like I'm working with a faceless team.”
“Partnering with Magora for the development of the messenger was a decision we will never regret.”
A 30-minute call could save you
three months of wrong direction.
A senior architect will review your stack, roadmap and AI opportunities. Walk away with a 1-page action list.
What founders ask us most.
A London software development company since 2010 — here's what 500+ clients have wanted to know before signing.
Why choose Magora as your London software development company?
Magora is a London-based software development company specialising in bespoke software development. We work as a mobile app development company and as a web development agency in London, and build AI and ML products — backed by 16 years of delivery.
Our senior Product Owners and Project Managers dive into your business goals during Discovery to create a product vision that gives end users a seamless experience.
Top-notch mobile, web and AI developers plus QA engineers deliver high-quality code at any complexity, and our UI/UX design team ensures the experience meets the strictest guidelines.
How long does it take to develop a custom app?
What tools do you use for mobile & web app development?
What does it cost to hire Magora as your software development company?
Our rates start from £49 per hour per developer, and £65–£70 per hour for a full team with QA and product ownership. Our 2026 paid pricing (GBP):
- Free working prototype + written analysis from a senior Product Owner before any paid engagement — no commitment, no charge.
- Product Discovery: from £3,000.
- Startup MVP: from £10,000.
- Full production mobile or web project: £25,000–£60,000.
- AI development, bespoke enterprise software and CRM platforms: scoped after Discovery.
We transfer full ownership of source code, designs and IP to the client on payment.
Does Magora offer AI and machine-learning development?
Yes. Magora has a dedicated AI & ML practice delivering LLM-powered applications, retrieval-augmented generation (RAG) pipelines, AI agents, deep learning models, fine-tuned open-source models, and integrations with OpenAI, Anthropic and Google Gemini APIs. See also our take on generative AI and Apple Intelligence on iOS.
Engagements range from short proofs of concept to multi-month production builds. All work is discovery-led, GDPR-compliant, with full ownership of code and data delivered to the client.
Where is Magora Systems based?
Magora Systems is headquartered in London, United Kingdom, at Office 4.01, 4th Floor, The Tea Building, 56 Shoreditch High Street, London E1 6JJ.
Legal entity is Thinking Fish Ltd (UK Companies House 03637036), incorporated in 1998; Magora has traded since 2010. We also operate a US presence at 17001 Collins Ave, Sunny Isles Beach, FL 33160.
Which industries has Magora worked with?
Finance (FinTech), healthcare and pharma, hospitality and tourism, real estate, transport and logistics, e-commerce and retail, education, automotive, construction and IT/telecom.
Past clients include AstraZeneca, Grant Thornton, Toyota, Unilever and Cisco. See full case studies.
Does Magora handle GDPR and data-protection compliance?
Yes. As a UK-based developer, Magora delivers GDPR-compliant systems by default: data-minimisation review during discovery, consent flows, data-subject-access tooling, encrypted-at-rest storage, audit logging, and EU/UK data-residency options on AWS and GCP.
For AI projects Magora also runs an EU AI Act readiness review before deployment.
Will you support the app after launch?
Yes — to stay among cutting-edge technologies and keep up with changing demand, the product needs constant maintenance. During the maintenance period we analyse all incoming inquiries, evaluate severity and: fix defects, form a Product Backlog from low-medium defects and user feedback, plan and propose enhancements that add value, update libraries and tweak based on API changes to maintain stability, and monitor the code stage for critical security updates. Same team also handles legacy software modernisation if your stack needs lifting.
Who owns the intellectual property?
IPR in bespoke software shall, without prejudice to our rights in pre-existing IPR, be transferred to you on payment of the requested amount relating to such work. Where you have provided us with third-party materials, it is solely your responsibility to ensure those materials may be used as directed without infringing any IPR, laws or regulations.