A London software house,
since 2010.
A UK software development company and London software house: custom web platforms, mobile apps and AI products, scoped, designed, built and supported by one senior team from our Shoreditch office. Free working prototype in 5–10 days, MVP from £10,000.
What a software development
company does for you.
A software development company, or software house, designs, builds, tests and supports software for other businesses: web platforms, mobile apps, internal systems and the integrations between them. Magora has done this from London since 2010, with designers, engineers, QA and product owners in one in-house team.
Free working prototype
A clickable, coded prototype of your core idea in 5–10 working days, before any paid work.
First release in 6–8 weeks
After a two-week Discovery from £3,000, a first release typically takes 6–8 weeks. Most MVPs land between £10,000 and £25,000.
Your code, your IP
NDA from day one, code in your repository as it is written, and source code, designs and IP transferred to you on payment.
One software house,
the whole product.
A software house designs, builds and looks after software for other businesses — the whole product, not a slice of it. Magora is a UK software house with its own senior designers, engineers, QA and delivery leads in London, so strategy, design, code and support sit with one team that answers for the result.
Custom business software
Internal platforms, portals and workflow tools built around how your business actually runs. See bespoke software development.
iOS and Android apps
Native and cross-platform apps, published to the App Store and Google Play under your own accounts. See mobile app development.
Web platforms and portals
Customer portals, marketplaces and admin systems in React, Vue, Laravel and Node.js. See web development.
MVPs and SaaS
From a first release that proves the idea to a multi-tenant platform with billing. See MVP development and SaaS development.
AI features and agents
Assistants, document extraction, search over your own data and agents that act inside your systems. See AI and ML development and AI agents.
A dedicated team
Senior engineers who join your roadmap and rituals, scaled month by month. See dedicated development teams.
APIs and connected systems
Payment, accounting, CRM and data integrations that make your systems talk to each other. See API integration services, customer database software and accounting software.
Existing and legacy software
We take over products built by another supplier, stabilise them and keep them moving, or modernise older systems step by step. See legacy system modernisation.
Why teams choose
Magora.
The same senior people from the first workshop to launch and beyond. Weekly demos. No offshore rotation.
One team in London
Designers, engineers and QA work together from our office in the Tea Building, Shoreditch — you meet the people who write the code, not an account manager.
A plan before a quote
A short discovery phase turns the idea into a costed scope, architecture and roadmap — so the price you agree is based on the product, not a guess.
You own everything
An NDA on day one, code in your repository as it is written, and source code, designs and IP transferred to you on payment.
Software house, freelancer
or offshore agency?
Each has its place. The difference is who carries the product: one person, a remote delivery team, or a senior team that designs, builds, tests and supports it from one office. Market rates are from our UK software development pricing guide.
| London software house | Freelancer | Offshore agency | |
|---|---|---|---|
| Who does the work | One senior in-house team: design, engineering, QA and product ownership | One person, or a team you assemble | A delivery team managed through a sales or account contact |
| Working hours | UK hours, in-person workshops possible | Depends on the individual | Often a different time zone |
| QA and product ownership | Included in the team | Usually yours to arrange | Varies by supplier |
| Continuity | The same team builds and supports the product | Tied to one person's availability | Team members can rotate |
| Typical hourly rate (UK market) | £45–£90 for London houses; Magora from £49 per developer | £15–£30 for offshore freelancers | £25–£50 for offshore agencies with a UK sales front |
| Best for | Products the business depends on | Small, well-defined tasks | Large, well-specified work packages |
Not sure which fits? The free working prototype is a low-risk way to see how we work before you commit a budget.
How we work,
and what it costs.
Our 2026 prices in GBP. Our rates start from £49/hour per developer, and £65–£70/hour for a full team with QA and product ownership. Final price depends on scope, integrations and compliance: see what 12 real 2026 project estimates actually cost, our UK software development pricing or the cost calculator.
Two weeks with a senior Product Owner and Solution Architect: scope, architecture, estimate and roadmap.
A production-grade first release, typically 6–8 weeks, with the workflow your first users need. Most land between £10,000 and £25,000.
A complete web and mobile product with admin tools and integrations.
Multi-role, audit-logged, integration-heavy platforms for regulated sectors.
Per developer; £65–£70/hour for a full team with QA and product ownership. Joins your roadmap and scales month by month.
Hosting and monitoring, SLAs, security updates and a steady roadmap of new features.
Five steps from idea
to live software.
Weekly demos on a staging environment you can log in to, so progress is something you use rather than something you are told about.
Discovery
2 weeksGoals, users, integrations and compliance scope, turned into a costed roadmap you can take to your board, investors — or another supplier.
Architecture & UX
Within discoveryData model, security, hosting and the key screens decided up front, tested with real users before the build starts.
Build in sprints
6–8 weeksTwo-week sprints with a working release at the end of each, automated tests and a delivery lead you can call.
Launch
Go-liveProduction hosting, monitoring, backups and analytics in place before launch; apps published to the stores under your own developer accounts.
Support & grow
OngoingMaintenance, security updates and new features on a retainer, with the same team that built the product.
The stack we
work in.
Mainstream, well-supported technology, chosen so another team could take the code over if you ever needed them to.
What clients
say.
Verified reviews from our Clutch profile — 4.9 out of 5 across 71 client reviews.
“They're accessible, and it doesn't feel like I'm working with a faceless team.”
“Broader than just the code itself, the team strived to understand the entire project.”
“They didn't simply take our requirements and run with them; they truly made an effort to understand everything.”
Software we've
shipped.
Six from the wider portfolio — more in our work.
Grant Thornton
A self-service platform that automates EMI scheme documentation from creation to close-out.
See case study → Pharma · ReportingAstraZeneca
Financial reporting with customised dashboards, automated charts and real-time updates.
See case study → Media · Web appCasual Films
Custom production software for expense tracking, revenue oversight and work with freelancers worldwide.
See case study → Insurance · MobileDayinsure
A temporary car insurance app built with one of the UK's leading providers of short-term cover.
See case study → Energy · Web platformRetrofit Navigator
Checks UK households against ECO4 and Warm Homes grant rules, then runs the application from the same screen.
See case study → AI · SaaSEmpath AI
A vocal-biomarker SaaS platform that detects caller vulnerability in real time for call centres.
See case study →Software for
your sector.
The same team, with domain knowledge where it matters: regulated data, integrations and the rules your sector runs on.
Healthcare
Software for healthcare → SectorFintech
Software for fintech → SectorProperty and real estate
Software for property and real estate → SectorTransport and logistics
Software for transport and logistics → SectorEducation
Software for education → SectorConstruction
Software for construction → SectorHospitality
Software for hospitality → SectorRetail and e-commerce
Software for retail and e-commerce →How to choose a
software house in the UK.
Eight things to check before you sign with any software development company, us included. For the long version, read how to choose a software development company in London.
Real, checkable work
Case studies with named clients, and past clients you can speak to.
Who writes the code
Ask whether the team is in-house or subcontracted, and who you will actually work with.
A prototype or Discovery first
A short paid or free first step that shows how they think before you commit a budget.
Transparent pricing
Published rates or ranges, and a quote broken down feature by feature.
Your code and IP
Code in your repository from day one, and full IP transfer written into the contract.
QA and product ownership included
Testing and a product owner in the team, not extras on a later invoice.
Support after launch
A clear retainer for hosting, security updates and new features.
Security and compliance
Experience with GDPR, and with sector rules such as NHS DSPT or FCA requirements if they apply to you.
Software house
questions.
A software house is a company that designs, builds and maintains software for other businesses. Unlike a freelancer or a marketing-led digital agency, a software house covers the whole lifecycle with its own team: discovery, UX and UI design, engineering, testing, launch and ongoing support.
It turns a business need into working software: it scopes the product, designs it, builds the web, mobile or backend parts, tests them, launches them and supports them afterwards. Magora does all of this with one senior in-house team in London.
Our office is at the Tea Building, 56 Shoreditch High Street, London E1 6JJ. Directions and contact details are on our contacts page.
Yes. We work with clients across the UK and abroad. Workshops can be held in our London office or at yours, and day-to-day collaboration runs on video calls, a shared backlog and weekly demos — so a software house "near me" matters less than one that keeps you in the loop.
At Magora a two-week discovery is from £3,000, an MVP from £10,000 (most land between £10,000 and £25,000), a full product from £30,000 and enterprise platforms from £80,000 (2026 prices, GBP). Our rates start from £49/hour per developer, and £65–£70/hour for a full team with QA and product ownership. Support after launch is typically £3,500–£9,000 a month. See what 12 real 2026 projects cost.
A free working prototype takes 5–10 working days and Discovery two weeks. A first release typically takes 6–8 weeks after that; larger systems are delivered in phases.
Yes. We review the code and infrastructure first, fix what is risky, then take over support and new features. See legacy system modernisation.
Look for a team that shows real case studies, lets you speak to past clients, puts the code in your repository from day one and is open about who does the work. Our guides how to choose a software development company in London and best software development companies in the UK go through the questions to ask.
You do. We sign an NDA on day one, the code lives in your repository as it is written, and source code, designs and IP transfer to you on payment.
Looking for a
software house?
30-minute call with a senior Solution Architect. Tell us what you need built — we'll tell you what the first version should be, and what it should cost.