Graphic Design

Graphic design is a process aimed at creating visual graphics for the problem-solving through the use of illustration, typography, and photography.

As a discipline graphic design in part focuses on visual communication and presentation. A designer can work with visual arts, typographic design, and page layout techniques.

Graphic Design Sections

Graphic design can be classified by types of tasks:

• Calligraphy, fonts, book design.
• Corporate identity, including brand names and logos.
• Visual communications, including orientation systems (navigation and other icons).
• Poster products, including advertising posters.
• Visual solutions for product packaging, including confectionery and food.
• The visual style of TV programs and other media products.

This is becoming an increasingly integrating profession that unites the methods and principles of various professional disciplines in working with the complex, multi-level subject of visual reality. In addition to the visual text, image, space, graphic design can master other features, such as time, motion, and interactivity. Furthermore it can operate with more diverse means of marketing, economic, and cultural communications.

Professional Software for Graphic Design

• For offset printing: Adobe Photoshop, Gimp (work with raster images), Adobe Illustrator, Inkscape (work with vector images), QuarkXPress and  Adobe InDesign (page layout).
• For outdoor advertising and screen printing: Corel Draw.

Basic Graphic Design Products

Graphic design is one of the trends, helping in creation awesome products.

For example, product packaging may include organized text,  a logo or other image, and clean design elements, such as color and shapes, that contribute to the overall perception of the picture. Composition is one of the most important graphic design properties, especially when using preliminary materials or other elements.

• websites
• book layouts and illustrations
• advertising and informational posters
• graphic solution of postcards and postage stamps
• records and DVDs
• corporate style and its main element - the logo
• Brochures, booklets,  calendars and other advertising products
• souvenir products

Advantages of images, implemented via graphic design technic:

• Low file storage volume  as a result - quick downloading time;
• Flexibility of usage in adaptive web and mobile interfaces;
• Great scalability: convenient customisation.

Common use of graphic design includes advertising, magazines, packaging, and web.